Sales
“We leverage Priority Engine, in conjunction with content syndication, to help influence active buyers who are warmed up to our capabilities before Sales reaches out and engages with them.”
“Priority Engine gives us access to a really rich database of purchase intent that’s valuable to us from a marketing standpoint, as well as sales.”
Marketing
“The TechTarget team is absolutely a strategic partner for us. They push us to do more, they help us to be more strategic, and they make sure we’re leveraging the data and the tool to the fullest extent.”
ABM, Sales
“Priority Engine has been able to focus my team in the right areas to have a conversation with people who actually care about having a conversation about unified communications.”
Sales
“Priority Engine helps us keep our finger on the pulse of current issues that matter to our audience. It also fuels the prioritization and activity of our BDR team.”
Marketing
“TechTarget has really helped us to tell our story to our target and existing end users through content syndication. Priority Engine allows us to acquire the highest-propensity individuals.”
Marketing
“By having both the lead-level data as well as the account-level data, we are able to see a midway in terms of influence and how exactly the digital campaigns attribute and influence opportunities in the pipeline.”
ABM
“We were always able to prioritize at the account level. Now being able to do that at the prospect level is a great value-add for our SDR team.”
Sales
“Priority Engine has helped us provide Sales with the contacts and intent data to better prioritize their outreach and tailor their conversations to break in.”
Marketing, Sales
“Our sales reps really like Priority Engine and how easy it is to use. It’s been a big factor in helping them book meetings and progress deals.”
Marketing, Sales
“With Priority Engine we can see exactly what a person is looking at, easily understand the behavior at the person-level, and decide if we want to include them in a campaign or event using relevant and recent information.”
Marketing, Sales
“With Priority Engine, not only are we reaching our MQL goals, but we know what the accounts are researching. We can feel confident when reaching out to people.”
ABM, Marketing, Sales
